We have run into it at one point or another… the inspiration wall. With a plethora of blogs out there suggesting motives and methods to us on a daily basis it can be hard to lose sight of things. Inspiration can be hard to come at times. I am always reminded of this fact when […]
User Research and usability testing are (should be) two of the cornerstones of any company’s efforts to improve revenue generation through their online channel. User Research allows us to create hypothesis that are aimed at improving the website’s user-friendliness, but more common, conversion. Usability testing allows us to test those hypotheses. The resources needed to […]
In a past blog post I described in some detail some lean and mean methods to perform remote usability tests. The article is steadily bringing visitors to my blog, visitors, who like myself, need to find uncommon methods for performing online research in order to convince the corporate-powers-that-be, that what we can do is useful […]
A few months ago I started getting questions from my colleagues on how the could use web analytics tools to gain insights into what and where the visitors clicked on individual pages. Now, most of us know that many web analytics pages come with a ‘overlay’ functionality with which you can quickly get a glimpse […]
With a catchy article title like that, you know you need to read it. In many previous articles concerning website performance and availability we have all learned plenty about the importance of it all. Speed Matters, plain and simple, but what I missed the most in many of these articles is the potential impact speed […]
There is a lot more than meets the eye as far as Kampyle is concerned. Make sure you try to get the most out of it as some settings may be hidden or unbeknownst to you. A lot can be gained by putting a little more effort into your Kampyle implementation.
How can we grab the attention of the chiefs, the managers, the budgetholders? Like many wise guru’s have said many times in the past… monetize it the metric. Add a monetary value to the metric and quickly show the potential income gain that can be made.