Today I was on the receiving end of a customer surveys campaign at IKEA. It was not the first time I had noticed IKEA had started collecting customer feedback through in store systems. This time, instead of the passive fixed customer survey stations, I was pro-actively approached and asked to fill in the customer survey […]
So, it has been a few weeks since I lasted posted something on my blog. Well, I was on holiday… I am sure you would do the same. In my absence, some interesting reports have published. The first one that I would quickly like to cover is Clicktale’s UX Salary Survey 2012.
Do you know of Qualaroo? You should! Nothing, in my opinion, is more valuable to a conversion optimization specialist than the voice of the customer, or should we say visitor, because let’s be honest, not every visitor is a customer… yet. Over the past years I have made avid use of different feedback tools to […]