Should UX professionals learn how to code?

Should UX professionals learn how to code?

What do UX and entrepreneurship have to do with each other? For me personally it matters quite a lot. Even though I am more inclined to call myself an intrapreneur it magically all boils down to the same thing, making the most out of every opportunity you get to create or do something amazing. Intrapreneurship: […]

Sample Size Matters – iOS Behavior Tracking

Sample Size Matters – iOS Behavior Tracking

When researching user behavior, one key ingredient to keep in mind is that sample size matters. If researchers want to validate their findings a lot of weight is given to sample size because it is intrinsically connected to statistical significance. In short, statistical significance tells you what the probability is, in percentages, of performing the research again […]

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